How do I enable or disable page indexing in Webflow?

Why manage page indexing?

Key points • Enabling indexing allows Google to display your page in its search results • Disabling indexing protects internal, temporary, or sensitive pages • Webflow offers a simple and effective way to control SEO visibility

Managing the indexing of your pages is essential for your hotel SEO strategy. Some pages absolutely must be visible (homepage, rooms, restaurant, blog, etc.), while others should never appear in Google (tests, form confirmations, internal pages). Webflow allows you to enable or disable this indexing with a single click.

To begin, open the Designer and select the page you want to configure. Access the Page Settings, located on the right side of the editor. There you will find a section dedicated to SEO.

In this section, select or deselect the “Index this page” option (or equivalent) to enable or disable indexing. • If the option is enabled, Webflow allows Google to index the page. • If it is disabled, Webflow automatically adds a noindex meta tag, preventing search engines from including the page in their results.

💡 Tip: Consider this option whenever you create a temporary page for a marketing campaign. This prevents cluttering your sitemap and your hotel SEO.

For dynamic CMS pages, the procedure is similar. Open the corresponding CMS template, then access the SEO settings. There, you can enable or disable indexing for all pages in that collection: articles, offers, rooms, services, etc. If you only want to disable indexing for specific CMS pages, add a "noindex" boolean field to the collection and display a "noindex" meta robots tag via conditional visibility in your template.

After adjusting these settings, remember to publish your site so that Google can take the changes into account. The noindex tag is only active once the published version is accessible online.

Finally, if the page was already indexed before being marked as noindex, it may remain visible in Google for a few days. Use Google Search Console and the "Request an update" function to expedite its removal.

Conclusion

Enabling or disabling page indexing in Webflow is simple and helps keep your hotel website clean, structured, and under control. By controlling which pages appear in Google, you refine your SEO strategy and protect your internal content.