I want to add animations to my website, what is the correct procedure?

Create elegant and polished animations for your hotel website

Key points • Animations are configured exclusively in the Designer • Webflow offers simple or advanced interactions depending on the needs • Animations must remain lightweight to preserve mobile performance • Testing each animation on desktop and mobile is essential

Animations are a great way to bring your hotel website to life: highlighting rooms, smoothly displaying titles, creating elegant transitions, or adding scroll effects. Used judiciously, they enhance the perceived quality and user experience. Here's how to add them correctly.

Access the interactions panel in the Designer

1. Open the Designer.
2. Select the element you want to animate (section, image, text, button).
3. Open the Interactions panel (lightning bolt icon on the right).
4. Choose the type of animation you want.

💡 The Editor does not allow you to create or modify animations: only the Designer can do that.

Choosing the right type of animation

Webflow offers different categories, depending on the desired behavior.

Element animations

Perfect for: • displaying a title • revealing an image • adding a hover transition • dragging a block

Common types:
• Fade In
• Move In
• Scale
• Rotate
• Opacity

Scroll animations (scroll-based)

Ideal for modern effects: • sections that gradually reveal themselves • images that smoothly shift • titles that appear as the user scrolls the page

Page animations (page-triggered)

To animate: • the page entry • the appearance of a header • the loading of an important block

Add a simple animation (Fade In)

Procedure :

1. Select the item.
2. In Interactions, choose Element Trigger.
3. Select While Scrolling in View or Scroll Into View.
   
   
4. Click on Add Animation.
5. Create a new effect and apply: • 0% opacity at the beginning • 100% opacity at the end
6. Adjust the duration (300–600 ms recommended).
7. Try it.

💡 For a high-end hotel site, opt for slow and subtle entertainment.

Facilitating a group of elements

To animate multiple elements in the same way (e.g., a list of room cards): • Use a global class • Apply the animation to all child elements of this class • Test the cascading behavior

This ensures perfect visual harmony.

Pay attention to performance

Animations can slow down a website if: • there are too many of them • they make the scrolling process thicker • they use unoptimized properties (width, height) • they are applied to images that are too large

💡 Prefer GPU-friendly properties: • opacity • transform (translate, scale, rotate)

Managing animations on mobile

Some animations work perfectly on desktop but become problematic on mobile: • They are too long • They block navigation • They cause stuttering

Solutions: • Disable certain animations on mobile • Create simplified versions • Do not animate complex sections (carousels, galleries)

Test the animations before publication

After configuration: • Test the site in Preview mode • Check the rendering in portrait mobile mode (very important) • Confirm that the CTAs remain visible • Ensure that scrolling remains smooth

Elegant animation should never detract from the user experience.

Conclusion

Yes, you can add animations to your hotel website, but this is done exclusively in the Designer. Using the Interactions panel, you can create scroll effects, smooth transitions, or elegant appearance animations. By carefully testing performance, especially on mobile, you ensure a modern, fluid rendering that perfectly aligns with your establishment's upscale image.